What Does White Label Mean in Business?

White label products are simply products or services that are packaged plainly, allowing other businesses to repackage them with their name or brand and resell them. White label product is also known as a "private label" since the other businesses are putting their private name or brand on whatever they resell.


AlbumTrato's White Label Products

If you're in a photography business or any other related businesses that offers custom photo albums for your customers, AlbumTrato can white label any specific product designs for you so that it's your brand, not ours, that is advertised through the sale of our products.

For example, you can send us any album design that you have in mind or select from any other designs that we already have; have us manufacture them for you; imprint your business name or logo on it, and that's it – you now have a white labeled custom photo albums for your clients.


Top 3 Main Advantages Of White Labeling?

1. White labeling strengthens the loyalty of clients. Obviously, the third-party products that you’re white labeling and adding to your offering are dependable and satisfactory. Every time a client uses your white labeled product and sees your brand name attached to it, they will associate it with convenience and quality and their loyalty to your brand will increase.

2. White labeling allows you to take advantage of expert work. Because third-party manufacturers have the focus and expertise to make a product better than you can, you can just pay them for the white labeling privilege and enjoy slapping your business or brand name on their high-quality work.

3. Saves you time and money. Creating your product from scratch might sound like a great idea at some point, but unless you’ve done it successfully before, you probably aren’t aware of all the energy and resources that go into creating an original product. Why waste time reinventing the wheel when you can white label?


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